Where to buy jeans in Tokyo and beyond

The arrival of fall and back to school means it’s finally time to pull out your favorite pair of jeans. From Sydney Sweeney’s “My Jeans Are Blue” collapse to a carefully choreographed gap ad by woman Katseye, there are more denim words this year than most people. Although denim is often associated with classic Americana, if you know, you know it is also considered an iconic aspect of Japanese fashion. Japanese denim is mouth-watering for its heavyweight durability, beautiful indigo tones and long history of slow craftsmanship.

Read on for a list of some iconic brands that can be viewed during your visit. Many of these tags ship them overseas, but nothing is more of an experience than picking your favorite suitable and style.

momotaro

Momotaro is a Japanese denim brand named after the hero of famous Japanese folk tales where peach was born. The brand is made from Zimbabwean cotton from Kojima, which nods with the peach logo and the iconic pink Selvedge collection. Momotaro offers a variety of labels – copper, retro, combat and gold – to suit different flavors and budgets while maintaining its high-quality structure and classic style.

Location: Aoyama,,,,, koenji and Branches across Japan
website:

SamuraiJeans®

Samurai jeans

Samurai Jeans was first established in 1997 and was founded by Toru Nogami in 1997 and is known for its top-notch heavyweight denim. The brand has gained admiration by introducing modern cuts and unique details, from symbolic Japanese patterns to vibrant, expressive fades. Samurai Jeans is headquartered in Umeda, Osaka and has cultivated its own cotton in Noogo Prefecture, and Nogami has operated in a small apartment for the first time.

Location: List of retailers In Japan and overseas
website: https://www.samurai-jeans.com/en

evisu®

gap

Arguably one of the most popular and recognizable Japanese denim brands, EVISU was founded in 1991 by Hidehiko Yamane and named after the Japanese prosperity god Ebisu. Many people think that Evisu is the first Japanese denim brand to conquer the foreign market. The brand’s trademarked “Seagull” was seen in cultural scenes in London in the mid-1990s and in the early 2000s, with recognition like David Beckham and Jay Z. Evisu in streetwear in the United States. The other four are craftsmen, denial, complete and warehouse.

Location: daikanyama,,,,, athlete; Check it too thrift shop
website:

FullCount®

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Founded in Osaka in 1993, FullCount is a Japanese denim brand known for its high-quality fabrics. Founder Mikiharu Tsujita is combined with Evisu founder Hidehiko Yamane and on Vintage Levi’s 501s, he was deeply inspired by American work clothes from the 1940s and 1950s. The brand is the first in the Japanese label to use Zimbabwean’s extra-long staple cotton, woven on a vintage power loom in Okayama, which correctly recreates the look and feel of authentic retro jeans. This commitment to traditional approaches and long-term partnerships with dedicated factories have cemented the reputation of a global leader in denim sets.

Location: FullCount Tokyo Store (Harajuku)
website:

Provided by Heders

Warehouse & Co.

The famous “Osaka 5” denim brand Warehouse & Co. Founded in 1995 by Twin Brothers Kenichi and Koji Shiotani. The brothers are known for their dedication to authenticity and can even deconstruct old-fashioned denim banners to study yarn and braid. Signature lot of warehouse. The warehouse’s iconic 1001xx jeans, inspired by Levi’s 1950s 501xx, embodies this spirit with periodically corrected details and construction.

Location: Ebisu,,,,, Yurakucho (Hankyu Mens) and Retailers across Japan
website:

Betty Smith®

Betty Smith

You might have met Betty Smith’s custom jeans on social media – the Ebisu branch is known for its “jeans making experience”, which allows you to customize your favorite cuts with embellishments and patches. Betty Smith is the first Japanese manufacturer of women’s jeans, which was founded in 1962 in the Kojima district of Kurashiki, Okayama, which is the “borne place of Japanese denim”. Learn everything about the brand here.

Location: Ebisu,,,,, Okayama Jeans Museum and Village
website:

Iron Heart®

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Originally created for the 2002 Japanese-American motorcycle community, Iron Heart prioritized the durability known for heavyweight fabrics. Haraki has a prolific career in Edwin’s denim industry, aiming to create the perfect “bike profile” that will firmly retain its shape while maintaining flexibility. With a loyal global follower, Iron Heart may be known for its iconic 21 oz. 634S, a model designed to cherish a lifetime.

Location: Tiexin’s works Tokyo (hachioji), Osaka; Stores and retailers In Japan
website:

Pure BlueJapan®

Pure blue japanese

Founded by Kenichi Iwaya in 1997 in Kurashiki in Okayama, Pure Blue Japan (also known as PBJ) develops its own niche by developing incredible textured fabrics through a low-pressure weaving process. The brand’s deep affinity for indigo is evident in its jeans’ back pocket and blue Selvedge collection. Some of its most popular outlines include XX-019 and XX-013.

Location: turn out to be
website:

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