Can you make money selling adult products on Meituan?

2024-09-03
Posted by PSEDEN

Meituan adult products store model is extremely popular at the moment and has significant advantages over unmanned adult products stores and online stores. Therefore, when many people get involved in the adult products industry, they often give priority to Meituan adult products takeaway stores. So the question is: even if many people have the idea of opening a store, is it really profitable to sell adult products on Meituan? How to manage the store after opening? The following is a detailed introduction for you.

1. Can you make money selling adult products on Meituan?

To be honest, Meituan currently has a huge user base, with more than 700 million user groups. However, many companies are opening stores in Meituan. For other industries, opening a store in Meituan may not be easy, but the adult products industry is an exception. Why can you say that? Since the adult products industry is relatively special, the market prospects are good and far from saturated. In the next fifteen years at least, the adult products industry will maintain rapid development.

Adult products are known as one of the six hidden industries, with general profits reaching 300% to 1,000% or even more. There are a wide range of items to choose from. The profits of different types of products are also different. Top-tier brands of family planning products such as Durex and Okamoto condoms have lower profits, generally 2 to 3 times higher than the profits of third- and fourth-tier brands, about 5 to 10%. 10 times. Other product categories are even more profitable, with profit margins generally around 10 times.

On Meituan, a cosplay set of a nurse, a teacher, and a policewoman sold for more than 500 yuan. The purchase price was less than 100 yuan, and the profit was close to 500%; for less than 10 yuan, for a few dozen yuan, the profit was multiplied by four or five times. Therefore, it is possible to make money by opening an adult products store on Meituan, and the competitive pressure is relatively low.

2. How to manage a Meituan adult products store?

1. Provide good services: The first thing to consider when doing business is projects and services. Only if our projects and services are good can we gain the trust of consumers. You must look at the problem from the customer’s perspective, constantly adjust according to their needs, and meet their needs. Only in this way can customers fall in love with your store.

2. Analyze store data: Data analysis is crucial in Meituan store operations. It is necessary to analyze the sales situation, customer behavior, repurchase rate, etc. of the Meituan platform.

3. Organize activities and interact more with customers: Merchants can organize more activities to attract customers’ attention and guide the operation of Meituan stores.

4. Product pricing: Many merchants do not know how to price projects. If the price is too low, the merchant will not make any profit; if the price is too high, customers will not want to order. You can set the price according to the consumption situation of consumer groups around the store.

5. Design bundled projects to increase the unit price per customer: Compared with single products, project packages have higher profits and unit price per customer. Through the combination of projects, it can effectively stimulate the sales of single products and high-profit projects. When the packages are combined with each other, customers will not be too sensitive to the price of each product and can better achieve the goal of increasing the unit price and gross profit.

6. Full discount activities: In Meituan’s major stores, full discount activities have become a standard feature of merchants. However, full discounts are also a problem for many merchants. If you do the full discount well, you can make a lot of money; if you don’t do the full discount well, you may lose everything.

Summary: If you want to run a Meituan adult products store well, it is recommended that merchants look at the problem from the customer’s perspective and understand their needs and concerns. If we can make customers more satisfied, I believe Meituan stores will run smoothly and make more profits.

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