Tiff, Wisconsin, won the 2025 XMA Creator Award.

Tiff, Wisconsin, has officially crowned the rising senior social media star at the 2025 XMA Creator Awards, earning top honors at the M2 nightclub in Miami Beach at the XBIZ Miami Conference on Wednesday night.

The victory marks a decisive moment for Tiff, whose voice, creativity on the border, and connection to fans transformed her from a small town creator to a national recognition and industry respect.

“I was honestly overwhelmed in the best way; I never thought of something like this when I started,” Tive said. “All I’m recognized by the industry and my peers is just myself and doing the world I love means the world. I’m so grateful to all those who vote, support and believe in me.”

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