4 luxury properties in Japan that you can be the second home

Not a hotel is a hotel brand that revolutionizes luxury travel and property ownership, giving homeowners the option to purchase a full property or fraction share – from at least 30 days a year to up to 360. This flexible model makes it possible for people who don’t need it (or don’t need it) to devote themselves to the year-round property.

From the powdery peaks of Hokkaido to the beaches of Okinawa, its luxurious properties are spread all over Japan. When owners buy a home, they have access to the entire network. Each attribute provides a completely unique experience with a meticulous focus on location, aesthetics, and lifestyle. These homes are not only vacation homes, but immersive designs that are molded into a landscape.

Here we offer four places that are not hotel destinations: a truly single mountaintop residence in Lusutu, Hokkaido; a futuristic clinical residence in Chiba; three elegant villas in setouchi; and an Eden Island resort in Ishigaki.

Lusu Pictures not in the hotel: loneliness

Hanging between the sky and snow on the top of the famous Lusu Village Resort in Hokkaido Not a hotel is a bold new project currently under development – a visionary residence, alpine seclusion fits cutting-edge design. Designed by the internationally renowned company Snøhetta, the 1200 square metre residence will provide its owner with something truly rare: a house in the cloud, accessible only by a ski lift or a helicopter. The house overlooks the majestic silhouette of Yotei Mountain, commonly known as Hokkaido Mountain.

Follow the building of the mountain

The planned residence consists of two slender, gently curved wings arranged in a stunning cross-shaped layout. A wing is designed to be rooted – partially located on the slopes of the mountain – and will accommodate a private gymnasium and sauna. Above it, the second wing will surface, which contains the bedroom and a quiet study, evoking reflection in the magnificent view.

The main living space will extend from the base wings and includes a central patio, kitchen and dining area, and a serene outdoor bathroom. Each line and detail is carefully conceived to echo the outline of the mountain, resulting in a house that is both rooted and elevated – minimalist, yet monumental.

Major powder destinations in Japan

The settings are equally extraordinary. Rusutsu Resort is 90 minutes from Sapporo’s New Chitose Airport, and is one of Japan’s top all-season destinations. The resort has won multiple World Ski Awards, with an average snowfall of 14 meters in three mountains, 42 kilometers of ski terrain and an average snowfall of 14 meters – a paradise for serious skiers and powder lovers.

But it’s not just a ski resort. With clean architectural lines, breathtaking views and a design that feels in the snowy wilderness, rather than the hotel’s Rusutsu promises a vision of loneliness and luxury on the edge of the world.

Not Tokyo Hotel: Black House

On the Futtsu coast of Chiba, surging rapidly, Not Tokyo Hotel – Black House It is a well-designed, futuristic retreat envisioned by legendary creative director Nigo for opening in 2027. Built directly on the edge of a cliff overlooking Tokyo Bay and accessed via discreet road leading to a private underground garage, the house evokes a secret nest of a secret nest. From the moment you enter, you are immersed in a world of seamlessly intertwined art, design and portraiture. Every element of the house is intentional – carefully planned, considered and deeply involved – making it a complete expression of not only a place to stay, but also a singular and creative universe of Nigo.

Playful portrait encountering private luxury goods

The exterior of the house is different from anything else in the world: Green glass walls erupt from emerald green hillsides, crowned by “space”, a giant Kaws sculpture created specifically for the project. Since the structure is built on the hillside, one person enters the second floor and continues down.

Upstairs, three bedrooms offer views of the ocean. The first floor is anchored by a 6.8m high glass wall – with abundant luxury amenities including a fully equipped gym, a gourmet kitchen with dedicated preparatory area and a large dining table with 12 seats.

Nigo’s personal collection of works has been integrated into the space, with ownership including them. A huge inflatable duck surfaces in the pool, an iconic icon of his brand-making – while the retro pieces by Jean Prouvé and Pierre Jeanneret have a futuristic legacy.

Really special accommodation

Leaving stylish architecture, world-class art and clear views, it’s the home’s more unexpected, deeper personal amenities that really make it special. It has its own dedicated listening room called the “sound club” designed in collaboration with New York sound brand Ojas. Located on the top floor is a beautiful Japanese tea room, the sunlight is gently filtered through the exquisite Shoji screen.

The house also accommodates social gatherings in a truly futuristic way – a personal holiday home based on Nigo, room with capsule sleeping pods that offer panoramic views of the horizon.

More than an hour drive from central Tokyo, rather than the Tokyo Hotel – Nigo House is a destination that ignores classification: partially resided, partially creative shelter and completely original destination.

Not the hotel setouchi: curves, cliffs and calm

On a secluded peninsula of Saji Not a hotel It is a visionary escape carved into nature. Designed by the world-renowned architect Bjarke Ingels Group (BIG) and scheduled to open in spring 2026, the three villas (180, 270 and 360) cover 8 acres. Owners have exclusive access to all three villas and the sweeping peninsula where they live, including a private beach terrace and marina.

Immerse in view and water

Each building provides a unique experience and calibrates its environment. Everyone has a unique central courtyard with its theme. Villa 180 perchs along the tip of the northernmost tip of the peninsula, along the outline of the cliff edge, enjoying views of the Seto Islands from each room. Its courtyard, with the theme of “WA” or “Harmony”, contains a traditional Japanese garden.

The Villa 270 rises from the northeast hills, blending it smoothly into its surroundings. The windows stare at the inland Sea of ​​Sedo and a peaceful pool that dominates the central courtyard, which captures the feeling of being wrapped in water. The swimming pool is its focal point, with the seating area and open-air bath space reaching into the water like an elegant island.

Villa 360 is located at the highest point of the estate, completing the architectural triad. True to its name, its ring shape provides a 360-degree landscape. The infinity pool outside the main living area and dining area seems to blend with the surrounding sea views. Contrary to Villa Villa of 270 Years Water, the heart of Villa 360 is: Its courtyard contains a bonfire area, perfect for barbecue or gatherings with loved ones.

Each villa has its own swimming pool, as well as a sauna, multiple bedrooms and three bathrooms.

Island of Art and Quarantine

Setouchi is not a private retreat with global sensitivity in the context of Sagi Island, one of the Gio Islands in Hiroshima Prefecture. The speedboat ride from Mihara port (Shinkansen) is only 13 minutes, and the location is both quarantined and provides connectivity. In recent years, the region has become a cultural center due to events such as Setouchi Triennale, which has attracted international attention.

Arriving here is the beginning of the journey – not only across the water, but also into a rare architectural and emotional space. Whether it’s the mirror image of the pool, the curve of the corridor or the smell of pine trees in the sea breeze, the Setouchi Hotel not only invites you to live in the design, but it’s also weird.

Not Ishigaki Hotel: a bright and peaceful palace

400 kilometers southwest of Okinawa’s main island, Ishigaki Island seems to float in the East China Sea. Vacationers pour in there to participate in marine sports such as snorkeling, kayaking and standing paddleboarding, as well as exploring island culture, from Ishigaki’s evocative music to local pottery styles, i.e., local pottery styles that reminiscent of the surrounding oceans with its turquoise glaze, Ishigaki-Yaki.

On the southern coast of this verdant subtropical island, just 10 minutes from Ishigaki Airport Not Ishigaki Hotela unique circular villa designed by renowned architect Sou Fujimoto.

A blend of nature and intentional design

Online Architecture and Design Magazine has described Fuji Archeyes As an innovative design that blends nature and artificial structures, rather than an ishigaki hotel (often known as the Ishigaki Earth Hotel) is a perfect example: its gently sloping roof is covered with grass, covered with grass, and can exude a raised Meadow from which guests can gaze at the mouth-watering Blues and Greens of Pacifore Ocean Oceans’ scents of the Pacifico Oceans.

Fusion under the rooftop garden of this paradise house, there are two floors, with four bedrooms, an expansive open plan living and dining area, complete with 12, modern kitchen dining tables, modern kitchen, game room, fully equipped gym and three bathrooms. The glass walls offer beautiful views of the ocean, the sky and the surroundings.

Open-air luxury goods

An infinity pool and fountain borders the villa’s sea surface and blends into sea level. Elsewhere on the 9,900 m2 property you will find a patio with shadows for children’s pool and terrace, plus a stylish fire pit, the perfect place to hang out after meals under a starry sky in bulk. Celestial bodies Los Angeles will worship Ishigaki, the main attraction for stargazing, enjoying the views of the Milky Way and the views of the pleiades and other celestial bodies.

In fact, the courtyard is the lower part of the sloping roof, which is accessed through a unique open skylight, the space is scattered with natural light inside the villa while embracing the semi-enclosed barbecue area. This is not the only new way for Ishigaki hotels to illuminate the interior: the sunlight filters into the comfortable flooded sauna, through the water from the fountain facing the sea, and through the wooden walls of the sauna.

As a flagship property that is not a hotel network, Ishigaki’s hotel is not the brand’s innovative vision as a luxury portal for novel experiences. Here, the sophisticated design and premier amenities blend with the island’s natural splendor, creating a both intimate retreat and a vast discovery board.

More information

To learn more about the hotel, visit Their website.